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July 30, 2008
Back to Experience. Back to the Life.
Posted by Bob Jacobson
I returned to Tucson from Denmark and Sweden in June, took July as a holiday, and am astounded at the changing world outside my door. Time to kick out the jams and start sharing insights once more. My themes will be the nature of experience, innovation, change of all types, and transformation. Above all, transformation: coming to be that which we always were, waiting to be realized. Stay tuned.
(Thanks to Paula for her excellent entries in the interim and now.)
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BOB JACOBSON is fascinated by the experience of experience. A planner and technologist, Bob has a Ph.D. in Urban Planning & Design from UCLA. He's been a policy researcher, technology CEO, science writer, and consultant. As a Fulbright Scholar, he studied cellular telephony's impacts on transborder communities in the Nordic Arctic Circle. Bob edited Information Design (MIT Press 2000) and is now writing a book on the theory and practice of creating edifying, transformative experiences.
PAULA THORNTON says, "Understanding human behavior (economics), optimizing interactions (design) and facilitating conversations (markets), are the means to achieve strategic differentiation. This is the focus of our discipline. It is not a 'nice to have'‚ and is not, like documentation once was, an afterthought. It is the means by which to start a strategic discussion and the means by which to drive a tactical initiative. All design should be evidence-based."
